29 September 2026 · BY DAVID GUEZ

GOLLM: From Clay to Prompt

According to legend, five hundred years ago, a rabbi in Prague shaped a body from the mud of a river and brought it to life with a word. Today, millions of people shape text, images and sound from the same raw material: a sentence typed into an empty window. Between the two, nothing has really changed—except the scale, and the matter.

GOLLM: From Clay to Prompt
Still from Der Golem, wie er in die Welt kam (Paul Wegener and Carl Boese, 1920). Image supplied by David Guez.

The Golem of Prague is not just a story of magic: first and foremost, it is a sculptor's gesture. Rabbi Loew was real; this gesture belongs to a legend that spread long after his death. In this tale set in the sixteenth century, the Maharal shapes a body from the clay of the Vltava before engraving a word upon it, emet, “truth”—it is this word, and this word alone, that animates inert matter. Two theories of creation confront each other here in embryo: Michelangelo's, for whom the artist reveals a form already present in the marble, and the Maharal's, for whom nothing pre-exists—only language moves matter from inertia to life. It is precisely this second logic that we find in generative images: nothing exists “in potential” in a model's parameters; everything is born of the word we inscribe upon it, the prompt.

What makes the myth inexhaustible is also what follows creation: once animated, the Golem escapes its creator, wanders and grows too large, until it must be destroyed—one need only remove a letter from emet to get met, death. This is every artist's anxiety once a work leaves the studio: it continues to act in the world without our control, and sometimes a single word or a shifting context is enough for it to cease making sense. The myth has even generated its own works—Gustav Meyrink's novel (1915), Paul Wegener's Expressionist film (1920), which would in turn influence Frankenstein.

A whole lineage of artificial creatures precedes and extends the Golem: Talos, the Cretan automaton with a single vulnerability; Pygmalion and Galatea, a creature shaped out of desire rather than necessity; Paracelsus's homunculus, in which life becomes a protocol rather than magic; Frankenstein's monster (1818), whose real danger lies not in the creature but in its creator's abandonment; Karel Čapek's robots (1920), whose name comes from the Czech robota, forced labour—servitude inscribed in the word before the machine even exists.

Twentieth-century cinema then redistributes these fears without changing their structure: Maria, the false prophet of Metropolis; HAL 9000, whose danger is purely cognitive; Blade Runner's replicants, unmasked by a test of empathy reminiscent of our mirror neurons; the Terminator, a return to the indestructible body; Ex Machina and Her, where the threat passes through desire; Westworld, which poses the question of consciousness directly.

In truth, all these stories ask the same four questions: who is responsible for the creature? What distinguishes it from a human? Does empathy protect or expose us? And is language each time the switch that moves inert matter into activity?

It is this last point that links them all to today's LLMs. A language model is digital clay that says nothing until someone inscribes a word upon it—the prompt plays the exact role of emet on the Golem's forehead. But a reversal has occurred: for five centuries, fear focused on the creature becoming physically uncontrollable. With LLMs, it concerns what sustained dialogue might quietly do to our own thinking—not the creature escaping, but the creator gradually ceasing to resist. The structure has not changed since Prague: matter, a word, a life that emerges—and the still-open question of whether we will know, when the time comes, how to remove the letter.

NEWSLETTER DAVID GUEZ · DIALOGZ

Newsletter David Guez - Dialogz

Receive each new publication directly, without a feed or an algorithm.